United States, 24th Sep 2026 – Jefoo brought its signature sunglasses to 2026 NYFW, joining Charjean Couture & Friends Show as a sponsor for an exciting day of runway fashion.
Held on September 12, 2026, at Volume Events Center in Manhattan, Charjean Couture & Friends featured two runway shows at 2 PM and 6 PM, bringing together designers, models, photographers, influencers, and fashion-forward guests from across the country.
As part of the sponsorship, 50 pairs of Jefoo Sunglasses were prepared for VIP and front-row guests at the events. Jefoo’s logo was also featured on the event sponsor board, giving the eyewear brand a visible presence throughout the shows. Each show welcomed approximately 225 guests, creating an intimate fashion-week setting where guests could experience Jefoo sunglasses up close.
Jefoo also partnered with the event to capture guests wearing the sunglasses, creating a natural connection between the eyewear brand and the fashion, lifestyle, and entertainment community surrounding NYFW.
The 2026 event featured designer Charjean Couture, photographer Omar Jaramillo, and models including Katie, Elissa, Morgan, and Lexi Marie. Television personality Lexi Marie, known from Unscripted, also joined the event as a celebrity guest.
The partnership builds on Jefoo’s growing presence at New York Fashion Week. The brand previously appeared at the 2025 NYFW Haute Couture show at Sony Hall, where Jefoo sunglasses were paired with couture looks on the runway.
Two New Collections Bring Fresh Energy to Jefoo’s 2026 Lineup
Alongside its NYFW appearance, Jefoo is introducing two new polarized sunglasses collections for 2026: the Positano JF319 Oval Sunglasses Collection and the Velocity X JF329 Wraparound Sunglasses Collection.
Together, the collections showcase two different sides of Jefoo’s design philosophy, one inspired by coastal fashion and everyday elegance, the other by high-energy outdoor performance.
Positano JF319: Coastal Elegance Meets Modern Oval Style
The Positano JF319 collection takes inspiration from the colors, landscapes, and effortless style of Italy’s Amalfi Coast. The collection features a lightweight oval silhouette designed to blend retro-inspired fashion with contemporary performance. All four styles use polarized lenses and lightweight TR90 frames, with the Positano Bay model specifically designed with smaller faces in mind.
Positano Bay JF319 stylish sunglasses brings a vacation-ready feel with a turquoise TR90 frame and mirrored pink-purple-orange lenses. Its petite-focused oval shape creates a refined silhouette, while polarized TAC lenses help reduce glare for driving, travel, and outdoor wear.
Positano Night JF319 men sunglasses takes a darker, more minimalist approach. Its sleek black oval frame and ultra-lightweight 16.9g construction create a clean, understated look that works easily from city streets to evening-inspired styling.
Blossom Pink JF319 trendy sunglasses adds a softer, romantic touch with bright pink mirrored lenses and a delicate tortoise-toned frame. The combination brings a playful Y2K-inspired mood to the classic oval shape while maintaining polarized performance and lightweight comfort.
Classic Tortoise JF319 women sunglasses offers the most timeless look in the collection. Its classic tortoise TR90 frame and brown-tinted lenses create a warm, vintage-inspired aesthetic that works across casual, travel, and everyday outfits.
Velocity X JF329: Sport Performance With a Fashion-Forward Edge
The Velocity X JF329 collection takes Jefoo in a more athletic direction. Designed for baseball, cycling, running, fishing, hiking, and other outdoor activities, the collection combines a streamlined wraparound silhouette with polarized lenses, UV400 protection, lightweight TR90 construction, and adjustable nose pads.
Tec Blue JF329 durable sunglasses is designed with baseball in mind, featuring a vibrant Tiffany blue frame and mirrored silvery-blue lens. The single-piece wraparound lens provides a broad field of vision, while the flexible TR90 frame and adjustable nose pad are built for active movement.
Crush Pink JF329 lightweight sunglasses brings a bold pop of color to cycling and high-energy outdoor styling. Its one-piece wraparound lens expands peripheral vision, while HD polarized lenses reduce glare and ventilation holes help minimize fogging during changing conditions.
Surf Blue JF329 sports sunglasses is made for life on and around the water. Its blue mirrored lenses are designed to reduce reflected glare, while the half-transparent gray frame gives the sporty silhouette a clean, modern finish. The wraparound design also makes it suitable for cycling, hiking, baseball, and everyday outdoor adventures.
Tropical Summer JF329 warparound sunglasses delivers the most colorful vacation-inspired look in the collection, pairing a transparent turquoise frame with pink-purple mirrored lenses. Inspired by tropical waters, sunsets, and lush outdoor landscapes, the style combines a vibrant aesthetic with polarized clarity for hiking and other outdoor adventures.
Where Fashion Meets Function
With the Positano JF319 collection, Jefoo explores the softer side of fashion, oval silhouettes, coastal colors, tortoise textures, and expressive mirrored lenses. With Velocity X JF329, the brand pushes toward sport-inspired eyewear designed around movement, coverage, and outdoor performance.
Both collections reflect Jefoo’s approach to modern eyewear: sunglasses should be functional enough for an active lifestyle while stylish enough to become part of the outfit.
From the runway at New York Fashion Week to a coastal getaway, city commute, baseball field, cycling route, or weekend adventure, Jefoo continues to bring performance eyewear into everyday fashion.
About Jefoo Sunglasses
Jefoo is an eyewear brand focused on bringing polarized sunglasses, sport-inspired designs, and fashion-forward frames to a wide range of consumers. Its collections combine lightweight materials, UV protection, polarized lenses, and expressive colors with accessible pricing.
The full Jefoo lineup, including the new Positano JF319 and Velocity X JF329 collections, is available at www.jefoo.com.
Media Contact
Organization: Jefoo
Contact Person: Bobby
Website: https://www.jefoo.com
Email: Send Email
Country: United States
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